Visa Consulting & Analytics Insights | Visa

Visa Consulting & Analytics (VCA) Insights

Get inspired by our clients’ business success stories

From issuers to fintechs, companies around the world are growing their business with the solutions and expertise from Visa Consulting & Analytics.

15/03/2024

Improving debit activation & engagement with data-driven strategies

VCA helped a leading issuer achieve a 9% increase in activation of targeted inactive customers by analyzing the bank’s debit portfolio.

15/03/2024

Designing a loyalty program using data analytics

VCA helped a client struggling with low customer engagement and dormancy reduce attrition by 25 percent.

15/03/2024

Optimizing authorization and fraud

VCA helped a large bank struggling with authorization rates and fraud control practices identify an additional $3M in annual revenue.

15/03/2024

Increasing digital credit card sales

VCA performed a detailed portfolio review and psychographic analysis to help a leading issuer increase acquisition of new credit card customers.

Strategy insights

From crypto strategies to acquiring trends – stay up to date on the latest issues that could impact your business.

Generative AI in Payments

Six considerations for financial institutions intending to integrate generative AI in their organization.

What’s influencing payments in 2025

What will it take for payments-industry leaders to get ahead – and stay ahead – in 2025?

Discover 10 recommendations on business strategy

Five ways financial institutions can maximize returns on marketing spend

How to send the right message, to the right audience, to prompt the right action.

Learn how to optimize marketing spends

AI is not just reshaping industries worldwide – it’s revolutionizing them, and the payments sector is at the forefront of this transformation.

Carl Rutstein, Global Head of Advisory Services, Visa

Portfolio optimization insights

Understand how customers engage with your business at every step of the journey.

28/06/2023

Creating a future-ready card payment product

Three key considerations for financial institutions when developing a lasting value proposition around payments cards.

Discover the considerations

08/12/2022

Leading with debit

Driven by changing consumer preferences, the use of debit products is continuing to rise.

Discover three imperatives to drive growth

08/12/2022

Optimizing your debit card business

Follow these three steps to help maximize value from your portfolio.

Explore the insights

08/12/2022

Transforming customer loyalty through the power of data

Great relationships are founded on best-in-class customer insight.

Get more out of loyalty

Digital insights

Navigate new opportunities and stay ahead of the curve with the latest research on the future of digital payments and technology.

Embedded finance: What are the emerging opportunities in this new value chain

Learn about emerging trends around embedded finance and the opportunities for financial institutions.

Learn embedded finance trends

Rethinking the digital customer experience

Eight emerging trends to deliver an exceptional digital customer experience.

Discover digital customer experience trends

Perfecting the art of being found online

Four recommendations for financial institutions looking to boost their digital strategies.

Read the recommendations

Succeeding with super apps

Super apps are rapidly gaining ground. Learn about the growth drivers from around the world.

Read the checklist of recommendations for financial institutions

Risk management insights

Explore our in-depth analysis when it comes to evaluating uncertainties and helping you minimize risk to your business.

03/02/2023

Risk management in the acquiring business

Merchant landscape changes bring acquirer risk management strategies to the forefront.

Read the strategies

26/04/2023

How to guard against fraudulent use of data

How financial institutions can prepare and improve their resilience against fraud.

Read about best practices

Instant digital issuance (IDI): best practices on fraud management

Discover IDI in detail, the growth drivers and benefits of IDI, and the best steps to mitigate related fraud.

Explore the next steps

Countering cyber threats

How businesses anticipate and address cybercriminal threats.

How you should react

Regional insights

Narrow your efforts with localized data that can help boost business in key markets.

Carnival in Brazil 2023

After a few years of cancellations and modifications caused y the pandemic, Carnaval in Brazil was back for 2023. We analyzed Visa-credentialed spending trends during the event.

Get the insights

Readiness Index

Costa Rica, Guatemala and Dominican Republic were analyzed with the Readiness Index, a study combining VisaNet data and publicly available information to categorize territories according to their levels of maturity in accepting electronic payments.

Additional details

Holiday Season Consumer Spending Trends

End-of-year purchases are an excellent thermometer for understanding individual payment and consumption trends.

See what's changed in the past year

Black Friday & Cyber Monday

Both dates continue to gain more and more followers and popularity among consumers in Latin America and the Caribbean.

Learn more

FIFA Women's World Cup 2023™

Has gained more interest and support from Latin America and Caribbean consumers and, this year, fans did more than simply watch the games from home.

Check out all the insights here

Payments and gaming in Latin America & The Caribbean

How does the region use technology to make payments in the gaming world?

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eCommerce evolution

eCommerce transactions in Latin America & The Caribbean have more than doubled in the last four years.

Explore the details

Picking up the pace in real-time payments

Real-time payments are changing the way money moves among consumers and businesses.

Get help achieving success

Segment U.S. Quick Service Restaurant (QSR) Merchants

Visa Consulting & Analytics compared the performance of merchants with enhanced programs to those with less advanced or no loyalty program.

Read the study