# Making small business dreams a reality, 1 in real time.

OnDeck now offering "Instant Funding"
!

<sup>$</sup> <sup>B</sup>  
**2.5**

in OnDeck small business  
2  
loans in 2018

## A leading lender with  
## a common challenge

of customers surveyed found  
"Instant Funding" useful³

OnDeck, a proven leader in online lending to small businesses,  
delivers day-to-day working capital to fuel small businesses when  
it’s needed most. Traditionally, OnDeck’s customers received  
funds in 1 to 2 business days, allowing for loan draw payments  
to process via traditional ACH rails. The online lender wanted to  
speed access to funds, while driving more engagement and use  
of their line-of-credit product.

Launched "Instant Funding"

VISA

---

## Challenge: Customers want faster access to credit line withdrawals

OnDeck asked more than 700 current clients to rate several  
potential new features and services according to the impact they’d  
have on their businesses. The results were clear: faster access  
to credit line withdrawals from their line of credit won handily.  
On a scale of 1 to 5, with 5 being most useful, 86% of customers  
surveyed ranked "Instant Funding" as a 4 or 5.

## Solution: OnDeck launches their Instant Funding feature

OnDeck took its customer feedback to heart. The lender teamed  
up with payment provider Ingo Money to launch an Instant Funding  
offering, supported by Visa Direct, making OnDeck one of the first  
online small business lenders in North America to do so. Through  
Instant Funding, OnDeck is able to send credit line withdrawals  
straight to customers’ business bank accounts using the debit  
cards already in their wallets. With Instant Funding, OnDeck’s small  
business customers don’t need to worry about cutoff times for  
processing and don’t have to wait over the weekend before funds  
post to their account.

With Visa Direct, OnDeck is able to deliver funds faster¹ to the loan  
recipient’s Visa debit card. Business owners now have better access  
to their lines of credit, allowing them to react to opportunities right  
away, no matter when they happen. OnDeck heard from one very  
excited small business owner who could now quickly tap her line of  
credit to take advantage of an inventory discount at a trade show.  
Compared to a competitor’s line of credit offering she sometimes  
used, she now prefers OnDeck’s Instant Funding's speed and  
convenience.

## the weekend, at night or convenience.

OnDeck has always set itself apart by understanding – and reacting  
to – its customers’ needs. Through its Instant Funding offering,  
supported by Visa Direct, OnDeck is leading the way in online  
lending payment innovation by getting financing to small business  
1  
customers in real time.

## Result: Strong engagement from happy customers

To learn more about integrating Visa Direct into your innovations,  
visit <u>visa.com/visadirect.</u>

“By giving them  
1  
real-time  access and a  
better understanding  
!  
of Visa Direct, we are  
unlocking the additional  
opportunities that arise over  
the weekend, at night or  
over a holiday.”

!

Sam Verrill,  
Director of Product Management

1  Actual fund availability depends on receiving financial institution  
and region. Visa requires fast funds enabled issuers to make funds  
available to their recipient cardholders within a maximum of 30  
minutes of approving the transaction. Please refer to your Visa  
representative and the Visa Direct Original Credit Transaction Global  
Implementation Guide for more information.  
2 OnDeck 2018 Annual Report, Key Financial and Operating Metrics,

pg. 42  
3 OnDeck client survey, customers who ranked usefulness of Instant  
Funding as 4 or 5 on a scale of 1 to 5, with 5 being “most useful”