# Visa Consulting and Analytics (VCA)

Grow your business with data-driven solutions, actionable insights and the latest economic trends.

## Featured global practices

VCA advisors are here to help clients and their businesses improve performance and profitability.

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### Stablecoins Advisory Practice helps clients build crypto infrastructure

Empowering clients to unlock growth opportunities, stablecoins advisors can help craft a strategy and identity use cases.

[Learn more about advancing stablecoins innovation](https://global-corporate.review.visa.com/solutions/crypto/stablecoins.html)

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### Cybersecurity Advisory Practice helps clients boost resilience

Amid an ever-evolving threat landscape, businesses can now utilize the Visa global network of experts to advance their cybersecurity protocols.

[Learn about cybersecurity resources](https://global-corporate.review.visa.com/sites/visa-perspectives/security-trust/vca-cybersecurity-advisory-practice-payments-security.html)

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### AI Advisory Practice helps ushers in a new era in commerce

With more than 30 years of AI at Visa, clients can now tap a global network of AI advisors to adopt AI capabilities to help streamline workflows.

[Read AI Advisory Practice announcement](https://usa.visa.com/about-visa/newsroom/press-releases.releaseId.20076.html)

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### VCA Implementation Services (VIS) helps clients succeed

Access our global network of implementation support, a team of VCA advisors and their extended networks, to streamline and grow your business.

[Learn more about implementation resources](https://global-corporate.review.visa.com/services/vca-implementation-services.html)

## Functional practice areas

Explore our areas of expertise and learn how our experts can prepare your business for the road ahead.

### Strategy

We help clients formulate payments strategies to drive growth and profitability, compete in the digital economy and address key topics such as open banking, real-time payments and emerging third-party platforms. For example:

- Artificial intelligence
- Market expansion
- New product development

### Portfolio optimization

We help clients identify the right customers and best portfolio actions that drive acquisition, engagement and retention. For example:

- Lifecycle management
- Loyalty program optimization
- Usage growth

### Digital

We support clients to develop and execute digital strategies that address issues such as top of wallet, card on file, activation and ongoing engagement. For example:

- Digital banking experience
- Digital bank strategy
- Digital card acquisition optimization
- Product and experience design, UX/UI, customer research

### Risk

We help clients better manage risk and fraud while optimizing the customer experience. For example:

- Fraud management
- Authorization performance review
- Cybersecurity assessment and enterprise fraud strategy

## Our insights

With deep payments expertise and proprietary analytics models, our consultants, data scientists and economists are committed to delivering insights that drive better business outcomes across customer journeys.

## Featured insights

Get the latest perspectives from our team of experts on trends affecting the future of payments.

[Explore our latest thinking](https://global-corporate.review.visa.com/services/visa-consulting-analytics/insights.html)

### Business and Economic Insights

Get actionable intelligence from Visa’s team of economists based on the latest trends in consumer spending and payments.

[Discover our insights](https://usa.visa.com/partner-with-us/visa-consulting-analytics/leverage-economic-and-business-insights.html)

## Our process

Explore our approach to advice and analytics and see how our payments experts can drive your business forward.

### Step 1: Diagnose

Use expertise, data and benchmarking to uncover opportunities for growth and enhanced profitability.

### Step 2: Align

Validate the findings to align on approach to drive business forward.

### Step 3: Roadmap

Create a comprehensive roadmap to get you to where you want to be in the future.

### Step 4: Implement

Turn process into action with VCA Implementation Services (VIS).

## Case studies and experiences

Learn how we’re helping businesses of all sizes stay competitive and find success.

## Our impact

Benefit from our in-house expertise, developed over decades across thousands of projects with financial institutions, merchants, fintechs and other payments players.

DIGITAL ACQUISITION + 5 pts In approval rates for credit card applications

**DIGITAL ACQUISITION**  
+5pts  
In approval rates for credit card applications

ACTIVATION + 21 % Transaction growth

**ACTIVATION**  
+21%  
Transaction growth

SPEND UPLIFT + 27 pts In payments volume increase

**SPEND UPLIFT**  
+27pts  
In payments volume increase

AUTHORIZATION IMPROVEMENT + 1.4 B Potential payment volume uplift

**AUTHORIZATION IMPROVEMENT**  
+1.4B  
Potential payment volume uplift

CUSTOMER RETENTION 4 x Better targeting of merchants most likely to attrite

**CUSTOMER RETENTION**  
4x  
Better targeting of merchants most likely to attrite

PORTFOLIO MIGRATION 3 M+ Cards migrated in first 6 months at 85% activation

**PORTFOLIO MIGRATION**  
3M+  
Cards migrated in first 6 months at 85% activation

## Our team

Collaborate with world-class experts dedicated to growing your business. Meet some of our leadership team below.

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### Nicolas Khoury

Head of VCA, CEMEA

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### Claudio Di Nella

Head of VCA, Europe

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### Javier Vazquez

Head of VCA, LAC

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### Kate Manfred

Head of VCA, NA

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### Carl Rutstein

Global Head of VCA

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### Wayne Best

Chief Economist, Visa Business and Economic Insights

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### Prateek Sanghi

Head of VCA, AP

### Careers  Join our growing Advisory Services team

Explore careers opportunities with our world-class network of consultants, data scientists and economists.

## Explore and connect

Continue your journey by reading more about Visa services and connecting with VCA.

### VCA in the news

Uncover VCA’s news and insights.

### Contact Visa Consulting and Analytics

Reach out to learn how our technology and expertise as a global payments leader can help you arrive at better business outcomes.
