# Visa co-branded cards

Grow your business revenue with a co-branded card program.

## Deepen customer loyalty with co-branded Visa cards

A co-branded card is a payment credential - such as a credit, debit, or prepaid card - created in partnership with a company tied to driving consumer engagement and loyalty. Co-branded Visa cards enable our partners to build customer loyalty through strong card value propositions that incentivize their customers to pay with the card. With Visa co-branded cards, cardholders benefit from unique rewards on everyday purchases and access to a variety of benefits, sellers benefit from increased sales and customer loyalty and issuers benefit from data and revenue generated.

### Global expertise from an industry leader

With over four decades of experience supporting a diverse range of partners across industries Visa is a leader in co-brands with over 700 programs globally. Visa can help empower your card program by supporting you through the entire co-brand journey, from gauging partner interest to successfully launching and growing your program.

## Benefits to your business

### Grow customer loyalty

Engage existing customers and acquire new loyalty members by delivering valuable assets and rewards to your most engaged customers.

### Drive more sales

Incentivize cardholder spend and improve your bottom line through new revenue streams.

### Deepen customer insights

Use Visa’s network to gain additional customer insights and understand spend patterns and preferences to deliver a more customized experience.

### Strengthen brand awareness

Leverage Visa’s global presence to strengthen your company brand.

## Benefits for your cardholders

### Exciting incentives

A seller-focused card value proposition offers exciting incentives for co-brand cardholders.

- Earn accelerated loyalty rewards (such as points, miles, cashback and more) for everyday purchases
- Redeem points for discounts and experiences
- Access to exclusive benefits such as unique assets, special sales, cardholder events and more

## How Visa can help

Visa will support your co-brand journey from end to end.

Partner identification and assessment

Product development

Launch support

Portfolio optimization

### Leverage Visa’s products and services

We offer a robust suite of products and services to help your co-brand program thrive.

- Marketing sponsorships and partnerships
- Loyalty solutions
- Consulting and analytics
- Innovative payment capabilities for emerging industries
- Risk and fraud services
- Eco-friendly card solutions
- And many more payment solutions to increase lifetime value for your cardholders

## Get in touch

Discover how you can partner with Visa.

[Contact co-brand team](mailto:cobrandna@visa.com)